It may be hard for most young people today to believe, but there was a time when the Internet did not exist. WiFi was just part of science fiction. Back in the day, hotels worked hard to stand out from other hotels by giving excellent service. They had to make sure to give comfortable and clean rooms, and offer amenities such as swimming pools, gyms, and spas.
That is no longer the case. Hotels still have to have all these things, but it would not be enough to get a five star rating. Survey says
About 40% of the world’s population (3.2 billion people) use the Internet regularly. In the developed countries, it is 82.2% in 2015. Safe to say, people have become used to round-the-clock connectivity.
Hotels are no different. In 2014, a hotel chain in the UK started asking guests if they wanted to have free WiFi during their stay. Two out of three said they would be more likely to stay in a hotel that offered free and fast WiFi. In 2015, it was closer to three out of four people put free WiFi on the top of their wish list for hotels. Free is not enough
However, having free WiFi was not enough. Guests still complained when the free hotel guest WiFi was too slow. Nothing less than 2 Mbps was going to cut it. Some hotels were quick to invest in free and fast Internet. Strangely enough, high-priced hotels require guests to pay for fast and stable connection.
Guests’ opinions are mixed. Some are fine with paying for it, while others consider it a deal breaker. Pays for itself
Hotels really need to invest in a good connection, and not just to attract guests. It can help hotels deliver better service. Internet-capable technology can improve housekeeping, check-in, and guest customization.
Fast and stable WiFi is an absolute must for any hotel that wants to fill up their rooms. Fortunately, this is much more affordable now than it was a few years ago, so there is no excuse for hotels to neglect this particular amenity.